At Discount Trade Components ("we", "our", or "us"), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website: https://www.discounttradecomponents.com, make a purchase, or interact with us.

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1. Information We Collect

We collect the following types of information:

a) Personal Information You Provide

• Name

• Email address

• Phone number

• Billing and shipping addresses

• Payment details (processed securely via third-party providers)

• Account login details (if applicable)

b) Information Collected Automatically

• IP address

• Browser type and version

• Device type

• Referring website

• Pages visited and time spent on site

• Cookies and usage data (see our Cookie Policy)

c) Third-Party Data

We may receive information from third parties, such as payment processors or advertising partners, to assist with fraud detection and marketing analytics.

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2. How We Use Your Information

We use your information to:

• Process and fulfill your orders

• Provide customer support

• Personalise your experience

• Improve our website, services, and marketing

• Send promotional emails (you may unsubscribe at any time)

• Prevent fraudulent transactions and ensure website security

• Comply with legal obligations

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3. Legal Basis for Processing

We process your personal data under one or more of the following lawful bases:

• Your consent

• To fulfill a contract with you (e.g., to deliver products)

• Legal compliance

• Legitimate interests (e.g., to improve our services and market effectively)

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4. Sharing Your Information

We may share your data with trusted third parties, including:

• Payment processors (e.g., Stripe, PayPal)

• Delivery partners (e.g., Royal Mail, DPD)

• IT service providers and website hosts

• Marketing and analytics partners (e.g., Google, Meta)

We do not sell your personal data to third parties.

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5. Data Retention

We keep your personal data only as long as necessary for the purposes it was collected, including to meet legal, accounting, or reporting requirements.

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6. Your Rights

Under the UK GDPR and Data Protection Act 2018, you have the right to:

• Access the personal data we hold about you

• Request correction or deletion of your data

• Withdraw your consent at any time (where applicable)

• Object to processing for direct marketing

• Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise any of your rights, contact us at the details below.

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7. Data Security

We implement appropriate technical and organisational measures to protect your data, including secure servers, encryption, and limited access protocols.

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8. International Transfers

If we transfer your personal data outside the UK or EEA, we will ensure it is protected through standard contractual clauses or other legally approved mechanisms.

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9. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with the revised effective date. Please review it periodically.